How many followers on linkedin to be an influencer

Personas influyentes en el medio

Con el tiempo puedes conseguir muchos seguidores en Instagram. Probablemente no estés a la altura de Selena Gómez o Cristiano, que tienen más de 120 millones de seguidores. Sin embargo, puede ser difícil, incluso para un usuario ocasional de Instagram, hacer un seguimiento de quién le ha seguido o dejado de seguir. La aplicación nativa de Instagram no ofrece formas sencillas de gestionar tus seguidores y hacer un seguimiento de quién te sigue o deja de seguirte. Como resultado, los desarrolladores han creado muchas aplicaciones para proporcionar una interfaz mejorada para ayudarle a administrar sus seguidores.Muchos de estos seguidores Instagram trackers tienen nombres similares y capacidades casi idénticas. Algunos se centran más en las estadísticas de Instagram. Muchas de las aplicaciones que veremos aquí son sencillas (y gratuitas). Y pueden hacer la vida de cualquier persona con más de unos pocos seguidores mucho más suave.Instagram Seguidores Tracker

Types of influencers

Influencer Marketing is the possibility of promoting your business proposals through prominent personalities on Social Networks. This technique is brilliant and effective for a very simple reason:

This has been proven by several studies. Consequently, it is a highly effective method to publicize your business, your products or even the "personality" of your brand, taking advantage of the popularity of certain users of Social Networks, which you can hire for this purpose.

In response, we can draw the difference between the two scales within Influencer Marketing: while big brands like Coca Cola use Mega Influencers (e.g. a Hollywood celebrity), local businesses (e.g. a restaurant in your city) use Micro Influencers.

So, if for example you have a clothing store or any local business, you can identify a Micro Influencer related to your industry (e.g. a fashion blogger in your city) and hire them to promote your products through blog posts, demos, photos, videos and other specially generated content.

How many followers a micro influencer has

First, let's look at what an influencer is. An influencer is someone with millions of followers and a global presence. Think @KylieJenner or @MirandaSings. Basically, a social media influencer endorses a product on their account by wearing a certain brand's clothing, drinking a certain brand's drink or supporting a certain brand's cause. The more followers a social media influencer has, the more attention their post will garner. Customers look to social media influencers as a trusted source of information regarding which products work best, which products are trending, and which products they should invest in.

The problem is that the more "famous" a social media influencer becomes, the more removed they are from the average customer and the less your customers will trust that influencer's endorsements.

Because micro-influencers are often very knowledgeable within their industry, they can do more than simply tag your brand in an image. They can explain how your product helped them and why they want to promote it. In addition, they can show your products in action and explain how they work and how best to use them.

Macro influencers

UGC or user-generated content has become a digital resource with the greatest influence on purchasing, however social media is one of the main components of influencer marketing. Social messaging is expected to become the trend that generates the greatest effect on marketing strategies, some of its perceived benefits include: increased exposure, increased traffic, development of a loyal follower base, lead generation and provision of market intelligence.

Influencer marketing has proven to be a valuable tool for marketers. Some of the main objectives include: improving brand advocacy, increasing brand awareness, reaching new audiences and improving sales conversion. However, the options seem endless. The natural reaction tells us that the more audience an influencer has the better, but is that really the case?

There are many factors to consider when it comes to establishing the best candidate, in our previous post we have revealed you some keys to detect the best influencer for your brand. In this article we will show you the difference between macro and micro influencers so you will know at what point you can work with each of them.