Influencers and their impact on society

Western culture

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Madi Sharma - Keynote speaker XCALA SUMMIT

Although mainstream debates tend to consider the informal economy as a residual component, we know that, from an employment perspective, it is actually the norm: 61% of all working people in the world and 70% of those working in low- and middle-income countries are in informal employment.

Those of us in the social protection field sometimes refer to the "forgotten middle sector" when we talk about social protection coverage for workers in informal employment. Perhaps calling it "the forgotten majority" is more appropriate.

It is fair to say that there are a number of legitimate, and often complex, challenges that governments face in expanding social protection to workers in informal employment. These include legal, financial and administrative obstacles.

However, there are also numerous examples from around the world that prove that, with some ingenuity, flexibility and listening to informal workers, these challenges can be overcome. For example, in several middle-income countries, such as South Africa, Argentina and Uruguay, progress has been made to include informal workers in social security systems.

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"Before, people were more afraid, they were always whispering (...) And one was always there just whispering, but now with the students... they have sort of taken that power thing, to say no, that's enough now!"

Beyond noting the emergence of relatively collective feelings such as those indicated, these subjectivities had been less analyzed or were little evident and even ignored before the social outburst of 18/O. This column is focused precisely on studying the expression and perception of collective emotions such as those indicated after the October outburst, seeking to understand their social effects. Considering that the crisis and violence unleashed intense emotions, we address the following questions: What do these collective feelings refer to and what do they consist of? How have different groups experienced them? Where are these feelings heading in our society?

The older people in the group were confronted with arguments that astonish them, such as "really, man, if we didn't do this, if we didn't start breaking the windows, nobody would listen to us". They also discuss the causes of the young man's anger: he has known the reality of other people who have more opportunities to have what the young man also wants, an accumulated anger for education and for his family's economic difficulties, anger towards the government or more generally "for everything that is happening" and especially since 18/O "angry about what he sees the carabineros doing".

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The former Minister of Justice under the first term of Pedro Sánchez and now, Attorney General of the State, has experienced one of the most controversial political decisions of 2020. She herself has stated that her work in the ministry has been an enriching factor in her career, giving her an overview of the justice system and broadening her knowledge. She has not ceased to be in the spotlight after removing the prosecutor Ignacio Stampa from the 'Tandem case'.

In addition to holding the position of vice-president of Mercadona, she is the second largest shareholder. With a degree in Economics from the University of Valencia, her important philanthropic and patronage work has led her to create the Hortensia Herrero Foundation, a non-profit organization dedicated to promoting activities and projects in various socio-cultural and artistic fields.

A graduate in Chemical Engineering and Chemistry, Artigas is also an entrepreneur and a reference in the technology sector for her specialization in big data, artificial intelligence and technological innovation. Her professional career highlights her interest in entrepreneurship, she was in charge of the startup incubator of the Barcelona City Council. She has also been a director at Ericsson and founded her own company, Synergic Partners, which she eventually sold to Telefónica. Since the beginning of 2020 she has been Secretary of State for Digitalization and AI.